# Signup forms

> Collect subscribers with a hosted page or a form embedded on your site.

A signup form is how people join your list. Every form has its own page at `percymail.com/f/your-form`, an embed snippet for your site, and settings for what happens after someone signs up.

![Your forms](https://percymail.com/docs/screenshots/forms.webp)

## Create a form

Go to **Forms → New form**. The editor shows a live preview next to the settings.

![The form editor](https://percymail.com/docs/screenshots/form-editor.webp)

You can set:
- **Headline, description and button text**: what visitors see.
- **Consent line**: a plain sentence about what people are signing up for, such as "One email a week. Unsubscribe any time."
- **Ask for a name**: adds an optional name field. Names fill in `{{first_name}}` in your emails.
- **Tag**: added to everyone who signs up through this form. Use it to send to part of your list, or to start a [sequence](https://percymail.com/docs/sequences).
- **Double opt-in** (recommended, on by default): new subscribers confirm their address from an email before they're added. It keeps typos, fake addresses and spam traps off your list, which protects your deliverability.
- **After signing up**: show a message, or send people to a page on your site.
- **Style**: follow your [brand](https://percymail.com/docs/branding), or set the theme, color and layout for this form only.

## Share or embed it

The hosted page works anywhere you can paste a link: your bio, a social post, an email signature.

![A hosted signup page](https://percymail.com/docs/screenshots/hosted-form.webp)

To put the form on your own site, copy the **Embed** snippet from the form editor. It's a small `<iframe>` plus a one-line script that sizes the frame to fit the form, and it works on any site builder that accepts HTML. If your builder doesn't allow scripts, paste just the `<iframe>` line; it starts at a height that fits the form.

## Turn a form off

Disable a form to stop new signups without deleting it; its page then says signups are closed. Deleting a form doesn't delete the people who signed up through it.

## Limits that keep your list healthy

- One address can only receive a confirmation email every 10 minutes, so nobody can flood someone's inbox through your form.
- Signups from one network are limited per hour.
- Addresses that bounced or marked your email as spam can't sign up again through a form.